Kim Donlan

• Adjunct Lecturer, Marketing
• Chief Executive Officer, RedSwan5
• Writer, Social Media Today
• M.A. in Media Psychology, Massachusetts School of Professional Psychology
• B.S.B.A. in Management, Northeastern University
• Certificate in Web Design, Boston University

• kdonlan@bentley.edu

Teaching Interests

General Business, General Marketing, Digital Marketing, Branding and Messaging

Research Interests

Branding & Messaging in Co-created Environments Leadership Development & Psychology as Part of the Branding Process Mapping Digital Strategies based on Fundamental Psychological Changes from Media Consumption

Consulting/Practice Interests

Digital Strategies and Business Consultation Branding and Messaging Organizational Development and Leadership