Primary research interests include consumer behavior, including the Filene's Basement Bridal Sale phenomenon, and marketing public policy issues, especially those relating to businesses'increasing use of information technology in marketing activities. Has published articles in Journal of Consumer Research, Journal of Business Research, and Journal of Public Policy & Marketing, as well as numerous other business journals. Serves on the Editorial Review Boards of the Journal of Business Research and the Journal of the Academy of Marketing Science. Has provided professional marketing research to both nonprofit community groups and the U.S. government. Formerly taught at Washington State University and George Mason University.
Professional MembershipsAcademy of Marketing Science PresentAmerican Marketing Association PresentAssociation for Consumer Research Present
Awards and Honors2009, Bentley University Publication Award2006, Innovation in Teaching Award, Bentley College
Dobscha, S., Foxman, E. R. (2012). Mythic Agency and Retail Conquest. Elsevier, (88) 2 291-307. Williams, C. B., Gulati, G. J., Foxman, E. R. (2009). What's in an Endorsement: An Analysis of Web Site Publicity by Presidential Candidates and Organizations in 2004. Journal of Political Marketing, (8) 3 173-189. Culnan, M. J., Foxman, E. R., Ray, A. W. (2008). Why IT Executives Should Help Employees Secure Their Home Computers. MIS Quarterly Executive, (7 (March 2008)) 1 49-56. (Link)Williams, C. B., Foxman, E. R., Saraswat, S. (2007). A Comparative Study of Nonprofit and For-Profit Web-based Issue Advocacy. Journal of Political Marketing, (6) 7 69-97. Foxman, E. R., Easterling, D. (1999). The Representation of Diversity in Marketing Principles Texts: An Exploratory Analysis. Journal of Education for Business, (74) 4 285-288. Dobscha, S., Foxman, E. R. (1998). Rethinking the Principles of Marketing Course: Focus on Exchange. Marketing Education Review, (8) 1 47-57. Foxman, E. R., Tansuhaj, P. S. (1996). Family Sex Roles and Teenager Influence in Family Purchasing: A Cross National Study. Journal of Marketing Communications, (2) 2
Foxman, E. R., Schiano, W. T. (2003). Inspecting Spam: Unsolicited Communications on the Internet. Collaborative Information Technologies In M. Khosrow-Pour, (Eds.) . Hershey, PA: IRM PressFoxman, E. R., Schiano, W. T. (2002). Inspecting Spam: Unsolicited Communications on the Internet In Khosrow-Pour, M, (Eds.) . Hershey, PA: IRM Press
PresentationsRay, A. W., Culnan, M. J., Foxman, E. R. (2006). “Influences on Home Computer Security Intentions and Behavior” Presented at the2006 AIS Mid-Year Conference Phoenix, Arizona Foxman, E. R., Hauserman, S. (2006). “Course Development on the Fly: Building an Interdisciplinary Service-Learning Course to Respond to a Real-Time Disaster” Presented at the2006 Annual Conference of the Society for Marketing Advances Nashville, TN Foxman, E. R., Hauserman, S. (2006). “Bentley College and Bayou La Batre, AL: Building Relationships between a Suburban College and a Rural Fishing Community” Presented at theNortheast Regional Campus Compact Conference Nashua, NH Gulati, G. J., Williams, C. B., Foxman, E. R. (2005). “A Comparative Study of How Presidential Candidates and Organizations Treated their Endorsements in 2004” Presented at theMidwest Political Science Association Chicago, IL Williams, C. B., Foxman, E. R., Gulati, G. J. (2005). “What's in an Endorsement? An Analysis of Endorsement Use on the Websites of Presidential Candidates and Organizations in 2004” Presented at theMidwest Political Science Association 63rd Annual Conference Chicago, IL Culnan, M. J., Ray, A. W., Foxman, E. R. (2005). “Educating the Weakest Link in Cyberspace: The Role for Business in Promoting Home PC Security” Presented at theSIM Academic Workshop Las Vegas, NV Foxman, E. R., Culnan, M. J., Ray, A. W. (2004). “Securing the Weakest Link in Cyberspace: Marketing Computer Security for Home PC's to Consumers ” Presented at theAMA Marketing & Public Policy Conference Salt Lake City, UT Foxman, E. R., Culnan, M. J., Ray, A. W. (2004). “Securing the Weak Link in Cyberspace: Marketing Computer Security for Home PC's to Consumers [abstract]” Presented at theAmerican Marketing Association Marketing and Public Policy Conference Washington, D.C Foxman, E. R., Kapala, L. (2004). “Intra-Family Consumer Socialization: A Qualitative Study” Presented at theProceedings of the Atlantic Marketing Association 20th Annual Conference Chattanooga, TN Williams, C. B., Foxman, E. R., Saraswat, S. (2003). “A Comparative Study of Nonprofit and For-Profit Web-based Issue Advocacy” Presented at theAmerican Political Science Association Philadelphia, Pennsylvania Foxman, E. R., Schiano, W. T. (2003). “Inspecting Spam: Unsolicited Communications on the Internet” Presented at theIRMA, 2000 Anchorage Foxman, E. R., Bradley, M. S. (2002). “'To Know Is Nothing: To Imagine Is Everything' -- Social Ritual and Meaning in the Consumption of Fortune Cookies” Presented at theWinter AMA Educators' Conference Austin, TX Foxman, E. R., Dobscha, S. (2000). “Gendered Communication: Textual Analysis of Letters Written to Filene's Basement” Presented at theACR 5th Gender, Marketing, and Consumer Behavior Conference Chicago, IL Aylesworth, A. B., Chapman, K., Williams, C. B., Foxman, E. R. (1999). “Using Audience Response Systems in the Classroom: An Exploratory Investigation ” Presented at theAnnual Meeting of the Society of Business and Behavioral Sciences Las Vegas, NV Aylesworth, A. B., Chapman, K., Foxman, E. R. (1999). “The Use of Technology to Enhance Classroom Discussion: The Perception Analyzer” Dobscha, S., Foxman, E. R. (1998). “Women and Wedding Gowns: Exploring a Discount Shopping Experience” Presented at theGender, Marketing, and Consumer Behavior San Francisco, CA Foxman, E. R., Dobscha, S. (1997). “The Filene's Basement Bridal Sale: A Content Analysis of Store-Authored and Media-Authored Communications about a Retail Event” Presented at theConference of the Academy of Marketing Science Coral Gables, FL Foxman, E. R., Dobscha, S. (1996). “Teaching Principles of Marketing from a Multicultural Perspective: A Proposed Exchange Framework” Presented at theMulticultural Marketing Conference Virginia Beach, VA
Course Coordinator for Course Coordinator, MK160 (Principles of Marketing) - PresentCourse Coordinator for Marketing module coordinator, GB 301 - PresentCo-Chair for Strategy Committee - Present
Committee Member for Bentley Board of Trustees Information Services Committee, 2000-2003 - PresentCo-organizer (with Susan Dobscha) for Bentley College Qualitative Research Forum, 2002-2008 - PresentCommittee Member for Bentley Faculty Affairs Committee, 2008-2011 - PresentSee description for Bentley Faculty Senate, 1993-2001 - PresentCommittee Member for Bentley Interdisciplinary Studies Advisory Board, 2007-2009 - PresentCommittee Member for Bentley Service Learning Faculty Advisory Board, 2002-2112 - PresentCo-Chair for FAC Sabbaticals, 2010-2011 - PresentMentor (Faculty) for LSM Advisor, 2009-2012 - Present